EIU’s Tianchen Xu on China’s Economy and US Ties in H1
In Part 1 of our conversation with Tianchen Xu, Senior Economist at The Economist Intelligence Unit, we dig into China’s macro performance in the first half of 2025.
H1 Review: China’s Consumer Confidence is Holding Strong
Explore WPIC’s CEO Jacob Cooke’s insights on the first half of 2025 in China.
WPIC’s Jacob Cooke on Managing Tariffs & a Successful 618
In this episode of The Negotiation, host Todd Embley welcomes back WPIC CEO Jacob Cooke to share insights around 2 pivotal developments for global consumer brands.
WPIC Launches New Report: Succeeding in a Time of Tariffs
WPIC has released its latest paper that provides insights and guidance for consumer brands navigating today’s volatile trade environment.
July to September Japan E-commerce Calendar 2025
Explore Japan e-commerce calendar for July to September 2025, featuring key events and marketing opportunities in Japan’s dynamic market.
Jake’s Take: Quality Trumps Cheap in China’s Brand Battle
Explore WPIC’s CEO Jacob Cooke’s insights on China’s shift to branded goods, as consumers trade up for quality despite economic headwinds.
Succeeding in a Time of Tariffs
Our report lays out how brands can adapt, grow, and even gain market share in high-growth markets in APAC despite escalating tariffs.
Jake’s Take: When Xiaohongshu (RedNote) Met Alibaba
Explore WPIC’s CEO Jacob Cooke’s insights on Xiaohongshu and Alibaba’s new tie-up, and what it means for brands bridging content and commerce.
Tariff Trouble? Here’s How Global Brands Can Keep Growing
Tariffs squeezing your margins? See how global brands are cutting costs and growing in Asia with smarter logistics and faster market entry.
WPIC Launches APAC Accelerator 2.0 to Support Rapid Entry into Asian Markets Amid Trade Uncertainty
Media contact 30-day entry into China, Japan, South Korea and Southeast Asia available for global consumer brands suffering from stalled growth in North America Beijing – May 20, 2025 – WPIC Marketing + Technologies today announced the launch of APAC Accelerator 2.0, a new platform designed to help consumer brands rapidly enter China, Japan, South […]
South Korea’s Sports & Outdoor Market 2025 Trends
Explore South Korea’s fast-growing sports and outdoor market in 2025 and learn where global brands can win across golf, hiking, and camping.
WPIC Appoints Emmanuel Poupelle as Director of Growth to Support European Expansion
WPIC is pleased to announce the appointment of Emmanuel Poupelle as Director of Growth.