Peter McMath

At WPIC Marketing + Technologies, Peter leads the company’s global growth strategy as Chief Growth Officer, driving enterprise partnerships, commercial strategy, and corporate development. He focuses on identifying high-impact opportunities, shaping long-term growth initiatives, and building the strategic relationships that accelerate WPIC’s trajectory.

Peter excels at guiding consumer brands through the complexities of international expansion. With a background in entrepreneurship and brand building, he brings sharp commercial instinct and a clear, pragmatic approach to helping executives scale their businesses across Asia’s fast-moving digital landscape.

Before joining WPIC, Peter co-founded and led several ventures, developing a reputation for translating market opportunities into meaningful outcomes. Driven by a passion for eCommerce, consumer behavior, and high-performance business building, he pairs strategic vision with a hands-on operating mindset, consistently driving momentum and measurable results for the partners he supports.