Convert your plans into business strategies that will help you achieve your long-term vision.
Market InsightsGain an edge on your competition and identify growth opportunities through in-depth, data-led marketing intelligence.
MonitoringHave full clarity on what’s performing within your business.
Activate and scale on top platforms including Tmall, JD.com, Rakuten, and Douyin.
Ongoing ManagementManage your marketplace presence with ease by simplifying your day-day tasks.
Platform EnablementActivate and scale brands on Asia’s leading digital marketplaces such as Tmall, JD.com, Rakuten, and Douyin.
Define your target audience and show up in the marketplace with purpose.
Social Media & Influencer MarketingLeverage social channels to build a community and grow your brand.
Advertising & SEOReach new audiences searching for brands and products like yours.
Content & Campaign ActivationBuild campaigns on the right platforms. Be seen where your audience hangs out.
Make the right connections, build digital capabilities, and turn your vision into reality.
Cloud EnablementKeep your site secure, bug-free, and running smoothly with the help of a hosting and support team working inside China.
Custom DevelopmentWe are experts at custom-building large-scale tech solutions for Asia-Pacific.
We provide all the services you need to execute a worry-free and efficient distribution strategy in Asia.
Administrative & FinanceOur financial and administration solutions are tailored to meet your brand’s unique needs.
Customer ServiceOur customer service team ensures that your customers have a positive experience at each point in their interaction with your brand.
Compliance & RegulatoryWe ensure your brand is positioned correctly to succeed in a dynamic regulatory landscape.
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Latest news and announcements
In this special French-language edition of The Negotiation, we welcome Emmanuel Poupelle, WPIC’s newly appointed Director of Growth, for a conversation hosted by Charles Lavoie, VP of Marketing at WPIC.
Emmanuel brings years of on-the-ground experience in China’s retail and e-commerce industry. He has now joined WPIC to help more European brands expand into the dynamic markets of China, Japan, South Korea, and Southeast Asia. In this episode, he shares his unique perspective on how the Asia-Pacific region has evolved, what makes it such a compelling growth opportunity, and why European brands—especially in categories like fashion, beauty, wellness, and home—are particularly well-positioned to thrive.
Charles and Emmanuel also discuss the strategic thinking behind WPIC’s expansion across Europe, the cultural and consumer dynamics shaping retail in APAC, and the practical steps European brands should take to succeed.
Note: This episode is entirely in French.
Discussion Points: