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In this special French-language edition of The Negotiation, we welcome Emmanuel Poupelle, WPIC’s newly appointed Director of Growth, for a conversation hosted by Charles Lavoie, VP of Marketing at WPIC.
In this episode of The Negotiation, host Todd Embley is joined by Mark Kruger, a Senior Fellow at the Yicai Research Institute, Centre for International Governance Innovation, and the University of Alberta’s China Institute.
Developing a Recipe for Success in China
Bringing Sustainable Tech Accessories to Digital Consumers in China
Refreshing an E-commerce Store on Tmall to Grow Brand
Clear View of the Mobile App Landscape in China
Improving Online Conversion Rate in China

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Tmall Partner award
TP100 award
EY award
WEC award
CCBC award