How Australian Brands Grow in Korea

Join our webinar on how Australian brands are approaching growth in China today, including platforms, localisation, and real brand examples.
Manufacturing, Sourcing, and Risk Management in China with Richard Kimber

In this episode of The Negotiation Podcast, host Todd Embley is joined by Richard Kimber, an Australian and Hong Kong–admitted lawyer who has helped more than 400 companies enter and operate in the Chinese market.
Year in Review 2025: China, APAC and WPIC’s Breakout Growth

WPIC’s CEO Jacob Cooke looks back on how China and the wider Asia Pacific region shifted in 2025, and what those shifts signal for 2026.
Japan E-commerce Omnichannel Trends Shaping the Future of Retail in 2026

A look at how Japan’s omnichannel habits are reshaping e-commerce and what global brands need to get right in 2026.
The Political Economy of China’s E-commerce Boom with Lizhi Liu, Part 2

In Part 2 of our conversation with Prof. Lizhi Liu, we shift from the origins of China’s e-commerce boom to the competitive dynamics shaping its present—and its future.
Jake’s Take: Why China’s ‘Weary’ Consumers Still Outshopped the West

Explore WPIC’s CEO Jacob Cooke’s take on why China’s so-called weary consumers still outspent the West during Singles’ Day 2025.
Jake’s Take: Alibaba’s Earnings Hint At China’s Next Big Economic Turn

Explore WPIC’s CEO Jacob Cooke’s take on how an AI-fuelled Singles’ Day underscores China’s strength as a global growth driver.
WPIC’s CEO on Bloomberg: AI Helps Power Singles’ Day Sales Strength

Watch the clip where WPIC’s CEO Jacob Cooke appeared on Bloomberg Technology to discuss Singles’ Day 2025 in China.
Jake’s Take: AI-Fuelled Singles’ Day Cements China As A Global Growth Driver

Explore WPIC’s CEO Jacob Cooke’s take on how an AI-fuelled Singles’ Day underscores China’s strength as a global growth driver.
Why D2C Outperforms Distributors in Asia

Join WPIC to learn why brands are leaving distributors behind and shifting to faster, more profitable D2C growth.
Riding China’s Water Sports Wave

Join WPIC to explore South Korea’s e-commerce boom and proven strategies for global brands entering this digital powerhouse.
China’s Surf Scene is the Next Break for Australian Brands

China’s surf scene is taking off fast. Here’s why Australian surf brands should be paddling out now to catch the next big wave in e-commerce.