WPIC’s Charles Lavoie on Douyin’s E-commerce Success
In China’s e-commerce scene, there’s been a seismic shift that’s got everyone talking: the meteoric rise of Douyin e-commerce. Internationally known as TikTok, this platform
Trends that Shaped China’s E-commerce Scene in H1 2024
Discover the key trends shaping China’s e-commerce scene in H1 2024. Stay ahead with insights for success in this dynamic market.
Mastering Japan’s Recycling Practices for Global Brands
Learn how Western brands can thrive in Japan by mastering its advanced recycling practices and sustainability standards with WPIC’s guidance.
Strategies to Supercharge Your Japanese Website Conversions
Boost Japanese website conversions with proven strategies. Navigate cultural nuances and enhance customer engagement for better results.
How to Nail Brand Name Localisation for the Chinese Market
Discover top strategies for brand name localisation in China, avoiding pitfalls, and ensuring your brand resonates with Chinese consumers.
WPIC Appoints Zarina Kanji as Managing Director, UK & Europe
Zarina Kanji joins WPIC as Managing Director, UK & Europe, where she will spearhead expansion of European brands in APAC.
Top Reasons Brands Fail on Tmall & How to Succeed in China
Discover the top reasons why brands fail on Tmall and learn key strategies to succeed in China’s competitive e-commerce market.
How Australian Brands are Conquering the Chinese Market
Discover how Australian brands are thriving in China, turning local preferences and market trends into opportunities for growth.
The Rise of Nordic Brands in China
Discover how Nordic brands have successfully penetrated the Chinese market, leveraging cultural appeal to captivate consumers.
WPIC Celebrates the Opening of New E-commerce Campus in Nanjing
WPIC celebrates the opening of new e-commerce campus in Nanjing, China.
Top 5 Chinese E-Commerce Platforms for Brands in 2026
A guide to China’s top e-commerce platforms in 2026 and how brands use Taobao, Tmall, JD, Douyin, and Pinduoduo to build demand and convert buyers.
Win in China Sports E-commerce During 2024 Olympics
Discover how to tap into China’s sports e-commerce market for 2024 Olympics. Gain insights on engaging consumers & boosting brand visibility.