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Activate Campaigns that Resonate in Asia

Launch and localise content-driven campaigns perfectly tuned for consumers across China, Japan, South Korea, and Southeast Asia. From RedNote to LINE, we craft stories that connect, convert, and build long-term brand loyalty.

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Campaigns that speak the local language

What works in one market rarely works in another. That’s why WPIC builds and launches content campaigns specifically tailored to each country’s platforms, behaviours, and buying moments.

From seasonal activations on Tmall and Rakuten to influencer‑led storytelling on RedNote and Douyin, our teams localise and execute campaign strategies across China, Japan, Korea, and Southeast Asia. 

What we do

Campaign Planning & Localisation

We adapt global campaign concepts to meet the expectations, timing, and formats of platforms across Asia.

Platform-Specific Execution

From Tmall landing pages to Douyin content drops, we activate campaigns where your audience actually shops, scrolls, and engages.

Channel-Specific Creative

We localise creative for tone, format, language, and compliance, ensuring your assets perform across Japan, Korea, China, and SEA.

Audience Engagement & Amplification

Using UGC, KOL seeding, paid media, and platform tools, we boost awareness and engagement to amplify your campaign impact.

Event & Promotion Management

From Singles’ Day to local sale days, we manage full campaign timelines, assets, and publishing schedules across channels and platforms.

Need more support across channels?

WPIC offers a full suite of digital marketing solutions to grow your brand presence and performance across Asia.

Social Media & Influencer Marketing

Engage local audiences with tailored content, brand storytelling, and KOL activations across China, Japan, South Korea, and Southeast Asia.

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Performance Advertising & SEO

Drive traffic and sales with high-performing campaigns across paid media, marketplaces, and organic search in Asia.

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Creative & Brand Strategy

Build market-ready creative and brand narratives that align with regional trends, audience expectations, and cultural nuance.

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What you’ll achieve

Faster speed to launch

We adapt and activate campaigns quickly, so you can respond to seasonal trends and product launches on time.

More relevant messaging

Every asset and promotion is tuned for local tone, timing, and buyer mindset. No awkward translations or misfires.

Better Campaign ROI

We optimise performance in real-time, shifting creative, copy, and spend to focus on what converts.

Higher engagement across channels

Campaigns are localised to feel native on each platform, driving more clicks, shares, and saves.

China marketing - Fjorda
China market Australia - Beautyblender
China marketing - Blackwood (BrightPet)
China marketing - Cocomelon
China marketing - Diva cup
China marketing - la monde gourmand

Activations that deliver

See how global brands are scaling campaign performance and local engagement across Asia’s top platforms.

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Case Studies
The Heat Within – Tabasco
The Heat Within – Tabasco
Celebrating Women’s Voices With Bold, Empowering Storytelling
Case Studies
Create Your Own Luck – Topologie
Create Your Own Luck – Topologie
Celebrating Chinese New Year with Topologie’s Festive Collection
Case Studies
Nourish & Fortify – Design For Health
Nourish & Fortify – Design For Health
Connecting with Young Consumers Through Emotional Wellness
Case Studies
Peak Season, Peak Performance – Sports Research
Peak Season, Peak Performance – Sports Research
Seizing 618 Momentum to Drive Growth
Case Studies
Trick or Heat – Tabasco
Trick or Heat – Tabasco
Driving Heat with a Playful Halloween Collaboration
Case Studies
Pair It Up – Peller Estates
Pair It Up – Peller Estates
Pairing Wine with Local Flavours for Every Occasion
Case Studies
7-Day Age Rewind Challenge – IDC Dermo
7-Day Age Rewind Challenge – IDC Dermo
Driving Conversions with Anti-Ageing KOL Campaign
Case Studies
Conquer the Heights – Skypark
Conquer the Heights – Skypark
Driving Thrill with Record-Breaking Bungee Jump Campaign
Case Studies
Light Up Music Festival – Tabasco
Light Up Music Festival – Tabasco
Igniting Festival Buzz with Tabasco’s Bold Branding
Case Studies
For Pleasure, Choose LELO – LELO
For Pleasure, Choose LELO – LELO
Driving Engagement with Bold, Taboo-Breaking Campaign
Case Studies
Final Boss Sour Challenge – Final Boss Sour
Final Boss Sour Challenge – Final Boss Sour
Driving Buzz with a Viral Sour Challenge
Case Studies
Small in Size, Big in Spirit – Aureva
Small in Size, Big in Spirit – Aureva
Celebrating Kids’ Creativity with Bold, Joyful Branding
Case Studies
Travel Season – Tabasco
Travel Season – Tabasco
Showcasing Tabasco as the Must-Pack Travel Essential
Case Studies
Gift of Beauty – PMD Beauty
Gift of Beauty – PMD Beauty
Boosting PMD Beauty's Sales with Exclusive Holiday Gift Sets
Case Studies
Let’s Play – What Do You Meme
Let’s Play – What Do You Meme
Carving out a Niche in China Fragrance Market via Influencer Marketing
Case Studies
Rejuvenation – New Roots Herbal
Rejuvenation – New Roots Herbal
Building Trust with Authentic Storytelling in China

Trusted by global brands across Asia

Yogasleep logo
Tasman eco logo
Arozzi logo
Hydro Fask logo
Bondiboost logo
Topologie logo
blendjet logo
Owala logo
Vega logo
Naak logo
OXO logo
Ezydog logo
Trilogy logo
Tabasco logo
Walker's shortbread logo

Launch campaigns that make an impact

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