Unleashing Possibilities for Premium Pet Food in China
Uncover the booming demand for premium pet food in China and learn how pet food brands can capitalise on this growing market.
How MLB Became China’s Hottest Lifestyle Brand
MLB’s journey from sportswear to a top lifestyle brand in China offers key insights for Western brands looking to expand in APAC’s markets.
Jake’s Take: China’s Stock Market Soars as Stimulus Fuels Optimism
Explore WPIC’s CEO Jacob Cooke’s take on China’s stock market surge and the impact of new stimulus ahead of Golden Week 2024.
Black Myth: Wukong Redefines China’s Cultural & Economic Landscape
Explore WPIC’s CEO Jacob Cooke’s insights on how Black Myth: Wukong is driving e-commerce, boosting tourism, and reshaping gaming culture.
Jake’s Take: Douyin’s Shift from Discounts to Quality & Experience
Explore WPIC’s CEO Jacob Cooke’s take on Douyin’s shift from discounting to focusing on product quality and user experience.
Jake’s Take: Debunking the 618 Sales Slump Myth
Douyin’s Shift from Discounts to Quality & Experience A report from Syntun is going around showing that 618 sales were down 7% from last year—and
Jake’s Take: Alibaba & Douyin’s Partnership for 618 2024
Alibaba & Douyin’s Partnership for 618 2024 Ads for Tmall stores on Douyin? In a strategic move that underscores the shifting dynamics of China’s e-commerce
Top Reasons Brands Fail on Tmall & How to Succeed in China
Discover the top reasons why brands fail on Tmall and learn key strategies to succeed in China’s competitive e-commerce market.
Insights into Japan’s Key Consumer Segments in 2026
Discover how brands can engage Japan’s diverse consumer segments, from ageing demographics to tech-savvy youth.
British Beauty Brands Gain Ground in Health-Focused China
Discover how British brands are leveraging China’s increased focus on health and wellness to expand their market presence post-pandemic.
Understanding Japanese Consumer Behaviour
Explore key insights into Japanese consumer behaviour to tailor your global brand’s approach for success in Japan’s distinct market.
How British Brands are Redefining Luxury in China
Picture this: the serene beauty of the English countryside, the unmatched precision of Savile Row tailoring — icons of luxury that resonate globally. British heritage,