WPIC Expands to Australia

WPIC announces the opening of its new office in the heart of Sydney’s CBD.
Jake’s Take: Taylor Swift’s Global Impact Hits China

Taylor Swift’s Global Impact Hits China Taylor Swift mania is a truly global phenomenon—one that is also sweeping China, perhaps to the surprise of some
Jake’s Take: Unpacking the Trends from Singles’ Day 2023

Unpacking the Trends from Singles’ Day 2023 Here are my takeways now that another Singles’ Day is in the books. One of the biggest stories
Jake’s Take: Australia-China Wine Deal Uncorked

Australia-China Wine Deal Uncorked Exciting news over the weekend with Australia and China reaching a deal over tariffs on Australian wine exports. As I wrote
WPIC Accelerates China Growth with Shanghai Office Opening

WPIC announces the opening of its new office in the heart of Shanghai’s Jing’an District.
Jake’s Take: The Li Jiaqi Livestreaming Fallout in China

The Li Jiaqi Livestreaming Fallout in China What’s the state of China’s livestreaming sector after the latest Li Jiaqi scandal? I shared my thoughts on
WPC’s CEO Discusses China’s 2023 Golden Week with Bloomberg

Our co-founder and CEO Jacob Cooke returns to Bloomberg Daybreak: Asia to dissect China’s 2023 Golden Week and the state of the Chinese consumer. Watch
Jake’s Take: China’s Record-Breaking Golden Week

China’s Record-Breaking Golden Week China’s ongoing Golden Week is shaping up to be one of the busiest holidays ever—and reflects the resilience of Chinese consumers.
Jake’s Take: Nike’s Strategic Moves in China Drive Soaring Profits

Nike’s Strategic Moves in China Drive Soaring Profits Some thoughts on Nike’s soaring stock price after its first quarter earnings report yesterday. In case you
Jake’s Take: Success of the iPhone 15 in China

Success of the iPhone 15 in China The success of the iPhone 15 in China speaks to the enormous opportunity that exists in this market
WPIC Wins Award at the 2023 Tmall Global New Seller Summit

WPIC awarded ‘Tmall Global’s Supernova Partner of 2023’ at the Tmall Global New Seller Summit.
Jacob Cooke on Alibaba & JD’s earnings

Jacob Cooke on Alibaba & JD’s earnings https://youtu.be/eJ6xiypg9m4 In this week’s episode of The Negotiation’s After Hours, WPIC co-founder and CEO Jacob Cooke speaks to Todd Embley about Alibaba and